PRIVACY POLICY

INFORMATION WE COLLECT

When you visit our website or make a purchase, we may collect:

• •Contact information (name, email address, shipping address, and mobile phone number if you opt into SMS)
• •Payment information (processed securely through our payment provider)
• •Usage data (pages visited, time on site) through analytics tools
• •Online identifiers (cookie IDs, device and browser information, IP address) through cookies and similar technologies, subject to the advertising choices described below

HOW WE USE YOUR INFORMATION

We use your information to:

• •Process and fulfill your orders
• •Send order confirmations and shipping updates
• •Respond to your questions and requests
• •Improve our website and products
• •Send marketing communications (only with your consent)

SMS / TEXT MESSAGE MARKETING

If you opt in to our SMS/text message program (for example, through a sign-up form on our website or at checkout), we collect your mobile phone number and your consent to receive recurring automated marketing text messages from Roon, operated by Helios Intelligence, Inc. We use your phone number to:

• •Send recurring marketing and promotional messages, including offers, product news, and abandoned-cart reminders
• •Send transactional messages, such as order and shipping updates
• •Provide customer support related to your messages

Consent to receive marketing texts is not a condition of any purchase. Message frequency varies, and message and data rates may apply. You can opt out at any time by replying STOP to any message, or get help by replying HELP. For full details, see our Mobile Terms of Service.

How we share it: we share your phone number only with the service providers that help us operate the SMS program (such as our messaging platform) and with your wireless carrier to deliver messages. We do not sell your mobile phone number, and we do not share mobile phone numbers or SMS consent/opt-in information with third parties or affiliates for their own marketing or promotional purposes.

Abandoned-cart reminders. Our website uses cookies and similar technologies to keep track of the items you put into your shopping cart, including when you have abandoned your cart. If you have opted in to SMS, this information may be used to determine when to send cart reminder messages by text. You can manage advertising cookies on our Your Privacy Choices page, and all cookies through your browser settings.

LOCATION

We do not collect precise geolocation data (such as GPS location) for marketing or for the SMS program, and we do not offer location tracking or location-based services. We may infer your approximate region from your IP address for analytics, fraud prevention, and to estimate shipping.

SERVICE PROVIDERS

We work with trusted third-party service providers to operate our business. These providers may receive your personal information solely to perform services on our behalf, including:

• •Payment processors, to securely handle your payment information
• •Email service providers, to send order confirmations and shipping updates
• •SMS / messaging providers, to operate our text message program and deliver messages
• •Infrastructure and hosting providers, to store and process data securely

Advertising platforms are not service providers; how we work with them, and your right to opt out, is described in the next section.

ADVERTISING, COOKIES & YOUR OPT-OUT

We work with advertising partners, including Meta (Facebook/Instagram), Google (Google Ads and Google Analytics), and AppLovin, to reach potential customers and measure whether our ads work. Their cookies, pixels, and similar technologies on our site collect identifiers (such as cookie and device IDs), pages you visit, and actions you take (such as viewing a product or starting a purchase). When you make a purchase or sign up, we may also share a hashed or matched identifier (such as your email address) with these platforms to measure conversions.

Under some US state privacy laws, sharing information with advertising platforms this way is considered a “sale” of personal information or “sharing” for targeted advertising. You can opt out at any time on our Your Privacy Choices page (also linked in the footer of every page as “Do Not Sell or Share My Personal Information”). Opting out turns off advertising cookies and stops this sharing from your browser. We also honor the Global Privacy Control (GPC) browser signal as a valid opt-out, automatically.

For visitors in certain states, advertising tools stay off unless you allow them through the consent notice shown on your first visit. Visitors outside the United States are not tracked by advertising tools at all. Separately from advertising, we use privacy-focused, cookieless analytics (Umami and Vercel Analytics) to count visits and understand how the site is used; this data is not shared with ad platforms.

DATA SECURITY

We implement appropriate security measures to protect your personal information. Payment processing is handled by secure, PCI-compliant payment processors. We do not store your full payment card details on our servers.

YOUR PRIVACY RIGHTS

Depending on your state, you may have the right to know what personal information we collect and how we use it, to access a copy of it, to correct it, to delete it, to opt out of the sale or sharing of your personal information and of targeted advertising, and to not be discriminated against for exercising any of these rights. These rights exist under laws including the California Consumer Privacy Act (CCPA/CPRA) and similar laws in other states, and we extend them to all US customers regardless of state.

• •To opt out of sale/sharing and targeted advertising: use the Your Privacy Choices page. It takes effect immediately, with no account or ID verification required. We also honor the Global Privacy Control browser signal automatically.
• •To access, correct, or delete your information: email hello@takeroon.com. We respond to verified requests within the timeframe your state’s law requires (generally 45 days), and you may appeal a decision by replying to our response.

Washington and Nevada residents: our separate Consumer Health Data Privacy Policy describes how we treat data those states classify as consumer health data, and the additional rights you have over it.

CONTACT US

If you have questions about this Privacy Policy, contact us at: